![]() You can't be the world's most popular search engine and the world's largest ad platform while looking out for your users' interests. It's a complicated scenario, once again demonstrating the conflict of interest that lies at the heart of Google. If Google decides that Google Chrome will transition to Manifest V3, other browsers will have to follow it, or invest resources to continue supporting Manifest V2. The problem lies in the fact that the vast majority of current browsers are based on Chromium, the open source software that is the basis of Chrome and is used by Microsoft Edge, Samsung Internet and Opera among others. It is understandable that the technology giant makes this decision to increase its profit margin. According to Statista, last year Google had profits of 209.49 billion dollars solely thanks to its ads. This may be true, but what is also true is that banning ad blockers is quite lucrative for Chrome. If one of these plugins is rogue, it can collect all sorts of sensitive data about the user. The justification given by Google is that ad blockers and similar extensions, under the MV2 regime, have too much control and access to the pages that the user can see in their browser. Extensions that use the Manifest V2 API (Application Programming Interface) will stop working as of January 2023, as Google will update this API to Manifest V3. Their presence makes online browsing more enjoyable and until very recently, it seemed like we were going to have them forever.īut all this could change due to an important decision of Google Chrome. Not just for convenience, but because some ads are malicious and contain malware, which can harm computers.įor these reasons, extensions like AdBlock have been around for years. ![]() Internet ad blockers are, for many, an essential part of the online experience.
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